Carolyn HouFounder of Arlo Labs
Carolyn Hou is the Founder of Arlo Labs, a boutique insight and innovation consultancy for healthcare and tech companies. Applying methods and theories from cultural anthropology, social psychology, and behavioral economics, Hou helps companies better understand and design for their users.
Her work has led to multiple award-winning designs on the market. Hou completed her graduate degree in Anthropology at the University of Oxford, where she also served as President of Oxford Women in Business. She currently resides in New York City.
Business Thinking for Designers
UX researchers and designers have powerful tools for understanding people, but their training often lacks key skills needed to navigate and influence the business environments in which they work.
This workshop will give you the business acumen you need to amplify your impact within your own organization or your clients’ organizations. Covering the fundamentals of finance, organizational structure, and strategy, you’ll learn the tools and frameworks that drive business thinking and decision making, and learn to be a better interlocutor between traditional business functions and your own function or department.
You’ll leave this workshop with:
- Foundational knowledge of business principles
- An understanding of how UX can be best positioned in relation to the larger organization and its cross-functional teams
- A clear perspective and tactics for how UX can help define and meet business goals